Job Details

Requisition Number 17-0020
Post Date 3/15/2017
Title Director, Member Engagement
Organization The Lutheran Church--Missouri Synod
Job Grade 9
City St. Louis
State MO
FT/PT Full Time

Organization Profile

In grateful response to God’s grace and empowered by the Holy Spirit through Word and Sacraments, the mission of The Lutheran Church—Missouri Synod is vigorously to make known the love of Christ by word and deed within our churches, communities and the world.

The Mission Advancement unit of the LCMS works closely with Synod’s Communications unit to support the mission and ministry efforts of the Office of National Mission, the Office of International Mission, and Pastoral Education which all report to the Chief Mission Officer. The Chief Mission Officer, on behalf of the President, shall supervise fundraising activity of the national office according to the policies established by the Board of Directors of the Synod.


Reporting Relationships

Reports to the Executive Director, Mission Advancement


Essential Job Functions

The Director, Member Engagement plans, schedules, leads/directs and manages all aspects of a comprehensive mass marketing/donor engagement effort through direct mail marketing, telemarketing, electronic and web-based marketing, social media marketing and other available non face-to-face fundraising channels including specialized communications. The goal is to establish and enhance relationships with specific giving constituencies.  The Director leads a team including five full-time and several part-time employees.  The Director position is responsible for the following:

  • With input and direction from the Executive Director of Mission Advancement, create and manage an annual plan for the mass marketing (solicitation) and stakeholder information (education) efforts of the LCMS, and support to the mass marketing work of related corporate customers (Concordia University System, Lutheran Housing Support, LCMS Foundation, etc.) as time and resources allow.
  • Direct, coordinate and de-conflict the printing and distribution strategy for direct mail solicitations on behalf of Synod, its ministries and related corporate customers. Approve contracts with vendor/s, including the completion of required purchase orders by staff using Mission Advancement budget resources.
  • Set strategy and schedules for telephone solicitation and directs efforts through the Call Center Manager.
  • Serve as a member of the senior Mission Advancement management team (Cabinet), alongside the Director of Major Gifts, Grants Congregation and District Relations; the Director of Campaigns and Special Initiatives; the Director of the Missionary Support; the Manager of Data Operations; and the Executive Director of Mission Advancement to successfully execute the organization’s annual and long-range fund-raising and donor-relations strategy.
  • Provide the Executive Director of Mission Advancement with collegial professional support and counsel on all aspects of the Unit’s work.  Offers honest input regarding how best to manage all of the unit’s human, material and financial resources.
  • Assist the Executive Director of Mission Advancement in completing all work required to maintain and/or modify the unit’s annual operating plan and budget, including revenue projections and the cost of personnel and activities required to meet fund-raising goals.
  • Oversee the development of mission critical policies and procedures impacting annual donor engagement, appeals and donor relations efforts.
  • At the direction of the Executive Director, assume management responsibility for projects and work that does not fall readily into either the major gifts and grants area or the campaigns and special programs area, such as crisis fundraising in the wake of major disasters, etc.
  • Other duties and responsibilities as assigned by the Synod President, the Chief Mission Officer or the Executive Director of Mission Advancement.

Education and Experience

  • A minimum of a Bachelor’s degree in communications, marketing or a related field; Master’s is preferred.
  • Seven years experience in promoting large, complex, national and/or international nonprofit causes with a focus on donor engagement;
  • Ten years experience in fund-raising, advancement, including manager-level experience in a non-profit environment;
  • Professional fund-raising/advancement certification is preferred (e.g. CFRE or similar)


Knowledge, Skills and Abilities

  • Exceptional organizational, time management and priority-setting skills.
  • Demonstrated ability to set and meet deadlines, lead teams and inspire others toward excellence.
  • Demonstrated ability to plan, organize, execute and evaluate complex fund raising strategies while remaining open to new approaches and strategies for resource development.
  • Ability to function in a management system that emphasizes relationship-focused results and personal accountability.
  • Above average knowledge of and familiarity with LCMS structure and leadership, rostered workers, auxiliaries and partners of the Synod.
  • Strong background in the production of print appeals, including experience in vendor relations, bids and contracts, production processes and cost/deliverables negotiations.
  • Strong interpersonal and communications skills, both written and oral.
  • Strong analytical skills, able to identify on the basis of market segment performance data areas of opportunity for improvement.
  • Strong working knowledge of Christian stewardship principles and the ability to apply those principles in a fundraising environment.
  • Ability to relate easily to clergy and lay leadership as well as to a variety of people in order to secure their interest, involvement and investment in the work of Synod.
  • Open to periodic travel.
  • Knowledge of financial matters.
  • Computer and technologically literate.


Supervisory Responsibility

This position is the primary point of contact with the Synod’s direct mail production vendor (Meyer Partners), and is responsible for directly supervising the following staff in Mission Advancement:

  • Coordinator – Member Engagement
  • Telecare (Gifts by Phone) Manager

This position is also responsible for coordinating production schedules with LCMS Communications, LCMS Housing Support Corporation, KFUO Radio, Concordia University System, and/or any contracted vendor(s) who print and distribute mass marketing (solicitation and donor information) materials on behalf of Synod and these related ministries.

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